I help educational creators turn their expertise and existing audience into offers, launches and revenue that add up.
You post consistently. People trust you. The audience keeps growing. And you're still leaning on brand deals, client work or a job to make the numbers work.
I understand how frustrating this must feel.
A real audience built around relocating to the USA. Great expertise, engaged people, but a niche with a ceiling on what it could sell.
We moved the business to the bigger opportunity next door: personal finance. New positioning, new product strategy, and a launch built around it.
€100K launch
Five days, a much larger category, and far more room to grow after it.
“We never touched his audience. We changed what he was selling them.”
good work happens when the fit is right ✨
Creator business & growth strategist
For 4+ years I've worked inside educational creator businesses: 50+ of them, across finance, languages, design and professional skills, on offers, launches, funnels and paid acquisition.
That means I've watched a lot of business models work, and a lot of them not work, from the inside. It's usually why I can see the opportunity in yours quickly.
Strategist + marketer + operator.
I'm in the strategy and in the build. And I run my own brand, Soft Disco, so I know how these decisions feel when the money is yours.
From Italy, now based between Portugal and Bali 🌴
When I'm not inside someone's funnel: I'm chasing the sun, checking my sleep score on my Whoop, doing a pilates class or spending time in nature ☀️
Sometimes it's one piece. Sometimes it's the whole thing. We start wherever the biggest opportunity is.
Find the opportunity your audience is already telling us is there.
Build the system that turns attention into customers.
Take the offer to market without winging it.
Turn one successful product into a stronger creator business.
Real words from creators and founders I've built with.
“Pull quote 01: the line about the result.”
“Pull quote 02: the line about spotting the opportunity.”
Meet Soft Disco. 🎀
I know how these decisions feel when the money and the product are yours. It makes me better at yours.
There's no copy-paste creator business, so I don't sell a copy-paste strategy either.
30 minutes. No awkward sales pitch.
We'll look at where your business is now, where the biggest monetization opportunity is, and what I'd do next if it were mine.
I only take on a limited number of creators at a time 🌺